Playson expands footprint in key region


In its latest content deal, online casino software developer Playson has further expanded its presence in Latin America after partnering with fast-growing Colombian platform provider Virtualsoft.

The new agreement will see the Malta-headquartered developer’s impressive portfolio of titles, including the Greek-themed, Hand of Gold, Solar Temple, and the recently released Wolf Power: Hold and Win, along with others, integrated with Virtualsoft’s global operator partners, such as online sportsbook and casino, Doradobet.

Enhanced player experience:

The Medellín-headquartered provider benefit from Playson’s recently enhanced offering, after the January introduction of a new game interface suited to mobile gaming in portrait mode, and ideal for single-hand gameplay especially in regions where demand for on-the-go content is high, such as Latin America. The upgraded UI (user interface), provides an even greater immersive experience when utilized in conjunction with Playson’s Seamless Play tool, which allows players to alternate devices during the same session without an interruption of gameplay.

Head of Business for Virtualsoft, Jose Luis Osorio lauded Playson for having “reached a consistently high standard” over the years while recent enhancements have made its offering “even more exciting.”

Mutually beneficial:

For that reason, he said, they are “thrilled to be teaming up with the supplier and feel confident that our relationship will be extremely fruitful for both parties.”

With an established presence in more than 17 regulated jurisdictions, Playson continues to expand its fast-growing partnership network this year having signed a series of strategic content deals with top-tier operators and platform providers, which sees its regional reach in a diverse range of key markets.

Sales Director for Playson, Blanka Homor used an official company press release to say that they are “delighted to maintain our impressive LatAm growth by completing this agreement with Virtualsoft, a key player within one of the industry’s most exciting regions.”

She added that they look forward to working alongside their new partner and have “no doubt that the deal will “help it to continue the success it has enjoyed to date.”

Latest slot:

The tie-up is on the heels of the April 22 launch of the Sliema-headquartered company’s launch of its newest immersive title, Wolf Power: Hold and Win, which incorporates the popular mechanic, alongside features including stacked wilds, scatters, extra spins with wild nudges, and a Hold & Win bonus game.

This medium-high volatility, 5-reel, 3-row 20-paylines online slot offers a return to player (RTP) of 95.04 percent and a top prize of 1,272x the stake while also showcasing an exciting set of jackpots, ranging from Mini, which brings wins of x20 the original stake when a pair of Power symbols land on the reels, through to Grand, which pays out x500 when five of the symbols land.




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